Unlock the secrets to securing sponsorships, network with top-tier brands, and gain insider knowledge from industry experts to fund your racing career.
For Grassroots Motorsports Racers and Riders:
Join the motorsports Sponsorship Summit
Founder and Owner of Motorsports Marketing Tips Agency, 180k+ followers
Author of Motorsports Marketing and Sponsorships, Meet The Sponsors Podcast
megan meyer
Alex Striler
The 4th annual Motorsports Sponsorship Summit offers a range of panel discussions designed to deepen the understanding of motorsports sponsorships, from building initial relationships to long-term partnership management. The event covers key topics like why brands sponsor and the shift in focus from exposure to financial returns and value creation.
Attendees will learn about the differences between sponsorship decks, proposals, and POP reports, as well as how to create effective presentations. There’s also a focus on strategies for networking and meeting key decision-makers, alongside insights into how companies measure sponsorship ROI and expect more than just visibility.
Additional sessions explore the power of social media in creating value for sponsors, generating media coverage, and the importance of diversity and youth engagement in motorsports. Attendees have the opportunity to participate in "sponsor speed dating" sessions, offering one-on-one interactions with company representatives to better understand what sponsors seek in partnerships.
4th annual SPONSORSHIP SUMMIT:
Jan 11-12, 2025 Motorsports Sponsorship Summit
Lost On The Road To Professional Racing?
BREAKING INTO THE WORLD OF MOTORSPORTS IS A CHALLENGE.
New racers face the thrilling yet daunting task of funding their dreams in a fiercely competitive arena.
Unlike seasoned pros born into racing families, ambitious newcomers often navigate sponsorship deals solo. This makes the battle to secure and maintain support an almost impossible task.
We’ve Got Your Answer.
The Sponsorship Summits are your solution to the problems of getting lost on the road to professional racing.
These live events are packed with advice, real-life stories, and guidance from leading brands and racers - all designed to teach you how to secure sponsorships. Driven by a passion for community, this is where the next generation of racers is born.
megan meyer
Megan, a two-time NHRA world champion, has spent 20 years drag racing and amassed hundreds of thousands of dollars in sponsorships on the back of bringing value through social media.
Her transition from paid, professional racing driver to launching the Motorsports Marketing Tips Agency was driven by a passion to empower grassroots racers.
ALEX STRILER
AUTHOR OF MOTORSPORTS MARKETING AND SPONSORSHIPS
ALEX STRILER
Alex has been a cornerstone in action sports since 1998. With over 30 years in sales and marketing, he has served in pivotal roles for major companies like Lucas Oil, Osiris Shoes, and Santander.
He brings a wealth of knowledge and experience to the table. Today, he’s committed to helping athletes navigate the sponsorship landscape, making him a vital resource.
megan meyer
FOUNDER AND OWNER OF MOTORSPORTS MARKETING TIPS AGENCY
Learn From The Best In The Business!
Hosted by two iconic figures in the motorsports world, Megan Meyer and Alex Striler. With their unparalleled expertise and a rotating roster of brands and racers from various disciplines, attendees will get a once-in-a-lifetime opportunity to learn from the best.
“Before working with Megan and Alex, I did not even know what a deck was. They taught me what to focus on, and what marketing partners need, it's not exposure on the race car, and I have been able to acquire a couple of partners. They have been a huge help in getting us started in the right direction with our marketing program!!!”
Mike Taylor, Blue Collar Nostalgia Top Fuel Team
Here’s What We Pack Into Each Live Event:
Sport-Specific Events
Receive laser-focused advice tailored to your specific motorsport specialty. Each virtual Sponsorship Summit event dives deep into niche sport-specific insights, providing you with the guidance you need to outsmart the competition.
Expert-Guided Sessions
Gain direct access to the crème de la crème of the motorsport world—top brand reps and battle-tested pro racers. They'll show you precisely what sponsors want and how to present your value in ways that captivate and convert.
The Fine Details
Get an understanding of the difference between a deck and a proposal. We'll guide you through essential processes, procedures, and documentation so you can attract the big names and maintain lasting relationships season after season.
Advanced Media Strategies
Step into the fast lane with our cutting-edge strategies designed to win you prime PR and media coverage, elevate your social media content, and carve out a brand that stands head and shoulders above the competition.
Nuts and Bolts of Marketing
If you struggle to get a call back, it’s probably because you offered exposure instead of financial results. Whether you’re a seasoned amateur looking to go pro or a rookie, you’ll learn why brands sponsor and what they want.
Build Powerful Connections
Network live with influential brand representatives and secure essential contacts that pave the way for future sponsorship deals you can leverage to support your racing career.
bonus:
Secure a title sponsor fast using our most popular template. Get a 9-page editable template with a premade layout and a training video for easy customization. It's 80% ready—just download, fill in your details, and email. Designed for a seamless sponsorship pitch, it has successfully secured multiple 6-figure sponsorships, making it our top template!
FIND, SIGN, AND RETAIN SPONSORS WITH EASE
WE INCLUDE EVERYTHING YOU NEED TO
Receive our top-selling Sponsorship Proposal Template (valued at $75) for free.
Hear From Panelists and Experts From Top Industry Companies Including:
AS SOMEONE DEEPLY INVESTED IN CRAVING VALUABLE INSIGHTS ON THIS TOPIC, I CAN CONFIDENTLY SAY THAT THIS RESOURCE ECOSYSTEM IS A ONE-STOP SOLUTION. GONE ARE THE DAYS OF TIRELESSLY SCOURING THROUGH MULTIPLE PLATFORMS FOR THE INFORMATION WE NEED. THE SPONSORSHIP SUMMIT BRINGS TOGETHER ALL THE IMPACTFUL INFORMATION WE CRAVE, MAKING IT EASIER THAN EVER FOR MOTORSPORTS TEAMS AND BRANDS TO HARNESS THE POWER OF MOTORSPORTS MARKETING AS A KEY SALES DRIVER. TRUST ME, THIS IS THE PLACE TO BE!”
ERIC MORLEY, Brand Strategy, Co-founder of Blue C Agency
Frank DeAngelo, Series Director, Championship Off-Road
Julian Gill, CEO, EIBACH SPRINGS
Dan Dennehy-Rodriguez, Partner Relationship Manager, Sports Car Club of America
Eric Seibold, Director of Marketing, Permatex
"This assembly of industry leaders share critical insights and recommendations based on their collective years of experience. An attendee will walk away with useful tactics that they can implement immediately into their own program.”
Jacklyn Donahue, Group Marketing Manager – Aftermarket Division, Niterra North America, Inc and NGK Spark Plugs
Hear From Past Panelists and Experts:
It’s time to learn from the best and fast-track your journey to the podium. Join a community of driven, ambitious individuals like yourself by securing your spot at our next Sponsorship Summit.
Ready To Network and Get Paid To Race?
The goal of the Motorsports Sponsorship Summit is to explain what brands value, so you can generate that value, and finally get paid cash instead of product.
Join today to secure an exclusive discount and your free Sponsorship Proposal Template!
Sponsorship is not about getting lucky finding the right company...
It's about being smart and creating value so companies and brands desire to be part of your program. Marketing directors and experienced racers, like the ones below, have shared during Summits what they look for when making sponsorship decisions and how they've been successful.
Ron Capps
Vaughn Gittin Jr
Amanda Sorensen
Blake Wilkey
Kelsey Rowlings
Antron Brown
Corry Weller
Frequently asked questions
If I can’t make it live, can I watch the recording?
If you can't make it live, don’t stress—a recording will be sent to you after the live event so you can catch up at your convenience. But you must purchase a ticket to the event to be sent the recording.
How Our Sponsorship Summits Work:
How will I be able to attend an event?
After you complete the checkout and place your order, you'll receive a confirmation email. We will send you reminder emails a few days and hours before the event with a Zoom link for the big day. Stay ahead of the game ensuring you're primed and ready to go by putting a reminder in your calendar and blocking off time for this special event.
Can I request a sport-specific summit?
Sure! We would love to touch on every area of motorsports, and we have many ideas in the queue. We can do private ones for series and organizations as well. Send us a request to alex@sponsorshipsummits.com and we will set something up.
